Kounterattack Design
was formed in 1999 when founders Katherine Marsh and Marc Clapham evolved a flexible designer-technologist approach to digital product and service design, allowing their clients to thrive despite a then troubled economy. After nearly a decade of successful projects for diverse clients and media types, Kounterattack Design continues to help clients succeed in an ever competitive and rapidly changing digital landscape.
As each day passes, the world continues to accelerate it's trends in connectivity and globalization. The lowering of barriers and technological advances in the so-called digital revolution have made it possible for almost anyone to do business and communicate with billions of other people around the planet.
The decentralized nature, constant advancements, and increasingly crowded world of digital media has lead to unforeseen market potential and global competition. As of today, there has never been a more critical time for or importance on good design.
Good design creates order from chaos; understanding from data; meaning from abstraction. Good design provides the cultural references by which a company, product, or idea may become familiar, useful, and recognizable to a target audience.
Kounterattack harnesses the power of good design. We help clients find a clear and thoughtful route through the digital noise to the mind and heart of their audience. Our solutions meet client communication objectives with a clear, useful, and memorable appeal.
The process of achieving good design is calculated. We believe in the strength of an overall user-experience. A successful user-experience is delivered after a methodical and analytical study of form, behavior, and content. The results are undeniable.
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