Client's Objective:
Retailer Willow St. wanted to expand their market reach beyond the Garden State with a top-tiered brand identity and sophisticated e-commerce Website to complement an ambitious new marketing plan.
Solution:
- Full-feature e-commerce Website including credit card fulfillment, inventory and shipping tracking, and powerful content management system
- A new brand identity, brand guidelines, and marketing collateral
- Permission-based email and keyword targeted marketing campaigns
Results:
Willow St. recieves daily orders from across the country via e-commerce. Their new brand identity and e-commerce capabilities have contributed to an improved industry perception and regular coverage in publications such as InStyle, Lucky, Marie Claire, and other industry leaders.
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